marketing blog

What is just-in-time (JIT)? — Key principles, benefits & challenges

Just-in-time (JIT) is a production strategy that aims to deliver materials exactly when they're needed to minimize inventory and increase efficiency.

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From idea to success: marketing in focus

Marketing

The Power of NPS: Boosting Sales and Customer Loyalty with Your CRM-System

In the world of sales and customer relationship management (CRM), few metrics are as powerful as the Net Promoter Score (NPS). This simple yet effective tool can revolutionize how you interact with customers, **getting new customers** and increasing revenue along the way. Let's dive into the importance of NPS and how integrating it with your CRM-System can drive business growth.
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Marketing

Mastering Omni-Channel Strategy with CRM Systems

In today's digital age, customers interact with businesses through various channels, and managing these interactions effectively is crucial. This is where an **omni-channel strategy** comes into play, and a robust **CRM-System** can be the backbone of this approach.
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Marketing

Mastering Multi-Channel Communication with CRM Systems

In today's digital age, businesses are no longer confined to a single channel of communication. Customers interact with brands through various touchpoints, making multi-channel communication a necessity rather than an option. This is where a robust **CRM-System** comes into play, helping businesses manage and optimize these interactions effectively.
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Marketing

Managing Online Reviews with CRM Systems

In today's digital age, online reviews play a pivotal role in shaping a business's reputation and influencing purchasing decisions. For sales teams, managing these reviews effectively can be a game-changer in **getting new customers** and **increasing revenue**. This is where a robust CRM-System comes into play.
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Marketing

Dialogue Marketing: Leveraging CRM-Systems for Effective Customer Conversations

Dialogue marketing, a strategy that focuses on creating meaningful conversations with customers, has become increasingly important in today's business landscape. This approach is not about aggressively pushing sales, but rather about building relationships and engaging with customers. A robust **CRM-System** can significantly enhance your dialogue marketing efforts, helping you understand your customers better and communicate with them more effectively.
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Marketing

Maximizing Sales Potential: Marketing through External Call Centers

Marketing through external call centers can be a game-changer for businesses looking to expand their reach and **increase revenue**. This strategy, when combined with a robust **CRM-System**, can streamline sales processes and enhance customer relationships.
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